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    Jordanian embassy in China promotes tourism on Kuaishou platform

    November 2, 2022

    Beijing, Nov. 1 (Petra) -- The Jordanian Embassy in Beijing went live on Monday evening on China's popular social media platform Kuaishou to promote the Kingdom's tourism products.

    Ambassador Hussam Husseini told Petra that the mission used Kuaishou, which has millions of Chinese users, to reach as many people as possible and encourage them to visit the Kingdom.

    Those who watched the show at the embassy, he explained, also got to post and share information with other Kuaishou users.

    The ancient city of Petra, Wadi Rum, Aqaba, Dead Sea, Jerash and Salt city, which was declared a (UNESCO) world heritage site in 2021, were showcased during the live video, in addition to Jordanian culture and traditional clothing, dishes and deserts.

    Husseini said that pre-pandemic Chinese tourist numbers reached 50,000 in 2019.


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